always be forward
A historic loft becomes the playground for this young group of professionals setting out to forge their new company in the minds of brands like Nike, MTV, Lancome, and many more. We aimed to capture their youthful approach to doing business in a relaxed yet elevated rustic Soho loft in New York City.
![[FWD]-Open-Work-Tables.jpg](https://images.squarespace-cdn.com/content/v1/65bd98eacf304f668641b594/c6399be3-7be1-4c7e-930c-e06b4c6a0ed2/%5BFWD%5D-Open-Work-Tables.jpg)
![[FWD]-Open-Work-Tables-Vignette-2.jpg](https://images.squarespace-cdn.com/content/v1/65bd98eacf304f668641b594/d12a9333-13cb-4674-bb5f-83b52b9bf0e1/%5BFWD%5D-Open-Work-Tables-Vignette-2.jpg)
![[FWD]-Open-Work-Tables-Vignette.jpg](https://images.squarespace-cdn.com/content/v1/65bd98eacf304f668641b594/55e2dc64-87f4-47a3-8328-8ef85bd52cf8/%5BFWD%5D-Open-Work-Tables-Vignette.jpg)
![[FWD]-Salvage-Doors.jpg](https://images.squarespace-cdn.com/content/v1/65bd98eacf304f668641b594/e26e4e40-0126-4e10-ad9a-70450f572b74/%5BFWD%5D-Salvage-Doors.jpg)
![[FWD]-Open-Work-Kitchen-Vignette.jpg](https://images.squarespace-cdn.com/content/v1/65bd98eacf304f668641b594/6e562498-6a05-4e37-a379-0bd963833598/%5BFWD%5D-Open-Work-Kitchen-Vignette.jpg)
![[FWD]-Open-Work-Kitchen.jpg](https://images.squarespace-cdn.com/content/v1/65bd98eacf304f668641b594/a3b43ced-6e6c-429f-86fc-6291a88f3dd8/%5BFWD%5D-Open-Work-Kitchen.jpg)
![[FWD]-Open-Work-Lounge.jpg](https://images.squarespace-cdn.com/content/v1/65bd98eacf304f668641b594/7c5d0f4c-8c90-456c-8626-59df01a57a04/%5BFWD%5D-Open-Work-Lounge.jpg)